Downtown Middleton Business Assoc.

Branding and Marketing Campaign

In 2019 a group of downtown Middleton business owners formed an association aimed at organizing events and promoting the general well being of their downtown. One of the businesses, The Regal Find, sells my merchandise and approached me about designing their logo. In the following months I worked with several of the members on their logo, from providing concept drafts to a finished set of logo assets in various color, size, and color gamut combinations. Throughout the summer I designed several printed materials for events; including an illustrated calendar of events, a scavenger hunt map and information guide in the form of an accordion fold pamphlet, stickers, and more. The highest moment for me as the designer was being asked to not only design a full page advertisement in Brava Magazine but also being trusted in handling all of the prepress preparation for Brava's editors.